In conjunction with local schools and calling on support from the wider community, the Christmas Snow Globe Challenge aims to provide a much-needed funding boost for its vital Sporting Wishes programme.
The charity has been granting sports-related wishes for children with life threatening illnesses since it launched ten years ago.
However, due to coronavirus, fundraising efforts have been significantly limited this year, and so this campaign will ensure children’s wishes – even if they are delivered virtually or remain socially distanced – are granted in 2021 for those most in need of an amazing experience.
Wishes granted by the charity have included: giving children the opportunity to have a break from gruelling treatment to be a flag bearer at an England international football match at Wembley Stadium, giving families tours around the training grounds of major sports teams, visiting a Red Bull Racing event and even arranging a trip to the US to meet with LA Clippers.
Karen Olden, Income & Engagement Manager, of Sports Connection Foundation, said: "Like all charities, this year has been tough, but we are determined that our vital work will continue in 2021. We are very lucky to have amazing sporting ambassadors supporting our work and many of them are keen to help us make more sporting wishes come true next year for those children and their families who deserve it the most.
"Our new campaign aims to not only raise important funds, but the nature of the challenge means that it will hopefully bring a festive smile to children and families across the UK who will enjoy seeing the snow globe windows in their schools and across their communities."
The Sports Connection Foundation is asking local schools and families to decorate a window with a snow globe and then share pictures with the charity via social media. The charity is asking for a donation of £5 to enter. All money raised will go towards funding the charity’s Sporting Wishes programme in 2021.