Marketing firm giving up Lynch Wood office to encourage homeworking

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Dawn Strange, managing director of Media Matters, has said a large office space is no longer 'wanted or needed'

Dawn Strange, managing director of Media Matters, said of the decision: "We had already introduced remote working before Covid took over our lives, but the lockdown situation has cemented what we already knew – we don't want or need a large office space anymore."

After 26 years in Lynch Wood, the Media Matters team will be moving to a strategy of homeworking, creative hubs and coffee shop meetups.

Many workforces are now rethinking their future and how and where they operate, with the pandemic accelerating radical restructuring that could have taken another decade to come to fruition in normal times.

Dawn continued: "Working culture really needed to change but it has taken something as serious as Covid to really shake things up. Ironically, this will probably be for the better for every business that comes out the other side and survives beyond Covid.

"We've all learned how important everyone's wellbeing is over the last 12 months. As responsible employers we need to press the reset button, tear up the old way and embrace a better way of working that equally balances home life, family and work. This way we all benefit, as do our clients and customers."

The digital agency is looking to sublet its lease on the office in Commerce Road, Lynch Wood.